You can track user interactions measured when your end customers interact with your checkout page. You can use a tag (e.g. Google Analytics) as a tracker.
Use the Google Tag Manager (GTM) container to implement your tracker (tag).
By default, our GTM container is connected to your checkout page. If you want to manage the tags yourself and view the collected statistics, we can connect your GTM container to your checkout page. There is a mandatory requirement for connecting your GTM container. You must provide our account with guest access for viewing the statistics.
More details on:
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How to use GTM - Google Help
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Google Analytics - Google Help
A complete list of supported tags can be found on GTM website.
In addition to the standard features of tags, we support transfer of transaction data in the format of Google Analytics.
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